Colecta Chapultepec Campaign
2025 • GRAPHICS • ADVERTISING • MERCH
Chapultepec Park in the center of Mexico City is home to many museums and attractions. To promote these places, I created a conceptual campaign featuring collectable patches that entice tourists to visit as many of these places as possible on their trip.
Assets include embroidered patches to all the museums as well as a tote bag with a map of the park where the patches can live. All elements would be available for purchase in the museums’ gift shops.